Brand Enhancement

Background
A poor display area resulted in this leading retailer suffering from declining lingerie sales. A new lingerie department was required, and the store needed to be redesigned to allow for this development.

Action
Our team carried out all alterations over the course of one night, including relocating the shoe department, improving the lingerie section and all electrical disconnection and installation.

Results
After closing at 5.30pm, the store opened for business the following morning at 9.30am, causing no disruption to trading time. Underwear sales and overall store profits have increased.